Vistara said on Tuesday that it had collaborated with a Canada-based firm to launch a new scheme that allows passengers to put in bids to upgrade their seats to superior classes in flights. The new scheme is a way “to offset revenue losses experienced in 2020” and “leverage the higher capacity in superior cabins”, the airline said in a statement.
Once a passenger has purchased an economy or a premium economy class ticket, all he or she has to do is make an offer for a seat in the higher cabin class seven days prior to the flight’s departure, Vistara told its passengers through an email on Monday. “If your offer is accepted, you will be informed before your departure,” it stated.
“With support from Plusgrade, more passengers will have access to the personal space, comfort, privacy and high-end service that come with a Premium experience,” Vistara chief commercial officer Vinod Kannan said. Plusgrade provides fresh revenue generating solutions to the global travel industry.