After India, Israel Rapidly Increasing Its Soft Power In China

India and Israel have an extensive economic, military, and strategic relationship. While Israel battles only Russia to be the second-largest defence equipment supplier to India, it is PM Narendra Modi’s government that has further expanded bilateral relations through several free trade agreements in areas like agriculture and biotechnology.

China has a well-growing market and has emerged as the world’s second-biggest economy with unmatched global influence. It comes as no wonder as Israel attempts to strengthen its ties and with China, just like it did with India.

Realizations have dawned upon various countries that ‘soft power’ helps build a diplomatic bridge across the world. While seeking to resolve several complex strategic and economic problems, it is culture and goodwill that aids in reducing differences between countries.

Bollywood films like Secret Superstar and Dangal which stars actor Aamir Khan have won the hearts of people and dominated the Chinese film markets. Cultural construct has made Bollywood a symbol of “soft diplomacy” beyond Buddhism, yoga and food in China.

Israel desires that its technologies should be used by China, economically and militarily, so that Chinese side to have a favourable view of cultural activities of the Jews living there. In fact, it is China which accounts for one-third of the investment in Israel’s high technology programmes.

“In China’s view, Israel, despite its small size, stands out for its scientific achievements, its number of startups, and the number of its Nobel Prize laureates,” according to Matan Vilnai, former Israeli Ambassador to China.

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